About ArtLeadHER

ArtLeadHER was founded in 2016 by author, singer/songwriter, and activist Mashonda Tifrere. We provide equitable opportunities for women in visual arts.

Our mission is to combat gender bias by curating opportunities for womxn artists and curators from around the world. We work with marginalized women and teenage girls to provide visual arts education, professional development, brand exposure, and opportunities to exhibit their art in prominent exhibition spaces.

meet art lead her founder mashonda tifrere

FOUNDER

Mashonda Tifrere

Mashonda Tifrere has created a multi-dimensional career that includes Music, Art and Entrepreneurship. In music, Tifrere has collaborated with some of the biggest names in pop music. In the literary space, she is the author of 2018 Penguin Random House release “Blend: The Secret to Co-parenting and Creating a Balanced Family." 

As an international curator and the Founder of Art Genesis, Mashonda is building a sustainable marketplace for entrepreneurial emerging and established artists/creatives. The Art Business graduate from Christie's Education in New York has partnered with Beyoncé’s BeyGOOD, Gucci’s Chime for Change, American designer Donna Karan, museums, galleries and art fairs worldwide to curate exhibitions, and has shown more than 200 artists. Her work has garnered features in Forbes, The New York Times, Cultured Mag, Artnet, Whitewall, and Artsy.

With a focus on advocacy and professional development, Art Genesis activates collaborative partnerships and develops innovative resources at the intersection of art and enterprise. Our mission is to cultivate groundbreaking exhibitions, educational opportunities, and a diverse community of artistic leaders.

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